http://signxtreme.com/ Tue, 07 Feb 2012 23:31:49 Signxtreme Gold Coast Signs & Signwriters Articles http://signxtreme.com/?process=views/article.php&articleId=12717 http://signxtreme.com/?process=views/article.php&articleId=12717 When deciding on the type of signage that would best benefit your business, the subject of signs vs. billboards often comes up. The truth is that both methods can bring about an improved image or increase visibility to draw new customers. More often than not, it is a matter of budget and consideration of additional advertising methods, such as car wraps, rather than a debate of which is better. That said, let’s explore a rundown... http://signxtreme.com/?process=views/article.php&articleId=12716 http://signxtreme.com/?process=views/article.php&articleId=12716 Corey Pritchard Building and Joinery Services. In September I was recommended to go and see Greg at Signxtreme about having my van signwritten. Greg and the crew were very helpful and didn’t just copy my business card, they designed something that really stood out. And in fact when picking up my vehicle at 3pm as promised, within 1 ½ hours a client called me after seeing my signs and turned out to be a $27,000... http://signxtreme.com/?process=views/article.php&articleId=12715 http://signxtreme.com/?process=views/article.php&articleId=12715 With Australia being the world’s largest island there is little wonder we have always been drawn to the sea and its many water activities. The history of surfing is short yet Australia has embraced the lifestyle and culture like no other nation before it. One in every ten Australians is a surfer.  If you are not in fact riding the waves there is a good chance you are wearing surfing attire or without even knowing it... http://signxtreme.com/?process=views/article.php&articleId=8040 http://signxtreme.com/?process=views/article.php&articleId=8040 Ever wonder what other companies are doing that you’re not? Well you can waste thousands of hours or dollars looking into it and trying to be second best, or you can just start taking action! That’s right. When it comes to marketing, something is better than nothing. As the old statistic goes, 80% of your business comes from 20% of your clients. So start looking after your clients right?! It cost less to look after your... http://signxtreme.com/?process=views/article.php&articleId=7271 http://signxtreme.com/?process=views/article.php&articleId=7271 http://signxtreme.com/?process=views/article.php&articleId=7269 http://signxtreme.com/?process=views/article.php&articleId=7269 FINANCING YOUR NEW SIGNAGE Have you considered financing your signage as a way of lowering the burden of acquiring this new asset? A number of options are available to approved borrowers, however, with the Federal Government’s proposed Investment Allowance, chattel mortage would appear to offer the most attractive features,... http://signxtreme.com/?process=views/article.php&articleId=7270 http://signxtreme.com/?process=views/article.php&articleId=7270 With the new Regulations in effect as of the 1st of July, we all need to focus on Fire Safety.  Fire Safety Doors, Emergency Exit Signage, Evacuation Maps and Master Fire Plans all fall under part of your business's Lawful Compliance.  Safety Signage is everyone’s responsibility so we are showing you 3 steps to help you cover your Duty of Care and make your job easier.  But first, here is what... http://signxtreme.com/?process=views/article.php&articleId=6692 http://signxtreme.com/?process=views/article.php&articleId=6692 Want a moving Billboard that advertises your business wherever you go?  ‘Small Business, Big Opportunity’, says a study done in America found outdoor signage more effective than Television due to its ability to sustain awareness over a period of time. Research showed that outdoor advertising captured the awareness as it was not interrupting the consumer while they were trying to watch something... http://signxtreme.com/?process=views/article.php&articleId=6375 http://signxtreme.com/?process=views/article.php&articleId=6375 In researching ways that I can recession proof my business, I came across some interesting articles that I thought I would share with you all: Offer Outstanding Customer Service Once you have started attracting new customers, you then have to retain them, and in a stagnating economy that can be quite a challenge. You must not only provide a high quality product or service, but also exceptional customer service. When money’s... http://signxtreme.com/?process=views/article.php&articleId=3726 http://signxtreme.com/?process=views/article.php&articleId=3726 As I was meeting my accountant the other day, I casually remarked that my signwriter was a key part of my business advisory team. My accountant nearly choked and replied “What could someone who draws pictures and manufacture signs possibly know about growing a successful business?” Since I was there to discuss my tax affairs, I let the remark go past. But it got me thinking, not just about changing my accountant, but also... http://signxtreme.com/?process=views/article.php&articleId=2999 http://signxtreme.com/?process=views/article.php&articleId=2999 So today I would rather talk to you a bit more in-depth about something Signxtreme is passionate about and what we believe to be a pivotal difference between a good and great business. Something that will help you stand the test of time...and that's BRANDING! We specialise in Image upgrades and makeovers, I feel very strongly about it and Signxtreme base their whole image around it. Think about some brands that stick out in your minds - I'm... http://signxtreme.com/?process=views/article.php&articleId=1685 http://signxtreme.com/?process=views/article.php&articleId=1685 Recent studies have shown that the average household in South East Queensland uses about 300 litres per person, per day. About half of this water is used for watering the garden and other external uses, and about half within the house. Only a very small proportion of the water - about 2% - is actually consumed. In the Bathroom Reduce your shower time to 3 minutes and save between 7 and 30 litres of water per shower; Rinse the... http://signxtreme.com/?process=views/article.php&articleId=1684 http://signxtreme.com/?process=views/article.php&articleId=1684 Your business card is often the first impression a potential client has with your company. The business card design and message will ultimately determine whether it gets thrown in the trash or filed for contact later.Your Small Business Information guide has put together the business card test. Learn if your business card will pass or be trashed. Size: Does your business card conform to the traditional size of 3.5" by 2"? Anything greater... http://signxtreme.com/?process=views/article.php&articleId=22073 http://signxtreme.com/?process=views/article.php&articleId=22073 Don’t we adore tips for the holiday season? And no wonder really. Most of us are breathless just thinking about all we have to do and how little time is left in which to do it. These 10 tips are brief enough to consider in a moment. And big enough to make a difference. 1. Do less. Whenever people get together, it’s atmosphere that matters most, not that impressive menu. 2. Drink less. Alcohol can lift... http://signxtreme.com/?process=views/article.php&articleId=22069 http://signxtreme.com/?process=views/article.php&articleId=22069 With the silly season upon us, it makes sense to be prepared.  For most businesses in the Retail, Resort or Accommodation Industries, this is the time where the costs the quiet months bring are recouped and profits maximised to ensure survival next year.  Whether you offer fast, friendly, efficient service;  choose to fight it out with cut throat deals or provide luxury and extravagance not offered at home - the... http://signxtreme.com/?process=views/article.php&articleId=20729 http://signxtreme.com/?process=views/article.php&articleId=20729 Some examples of why the human race has probably evolved as far as possible. These are actual instruction labels on consumer goods: On Sears hairdryer: Do not use while sleeping. (Gee, that's the only time I have to work on my hair!) On a bag of Fritos: You could be a winner! No purchase necessary. Details inside. (The shoplifter special!) On a bar of Dial soap: Directions: Use like regular soap. (and... http://signxtreme.com/?process=views/article.php&articleId=20725 http://signxtreme.com/?process=views/article.php&articleId=20725 We try to stay upbeat and positive in our newsletters.  However, seeing as this edition is about 'Seeing Yourself', we felt it was the perfect time to share Shane Drew's interesting article on Cowboys in the Industry.  It's interesting to see how Signwriters are viewed and exactly what the differences are between professional and backyarders.  See if you agree...   ... http://signxtreme.com/?process=views/article.php&articleId=17901 http://signxtreme.com/?process=views/article.php&articleId=17901 If the saying is true, I'm better off saving my breath.  This is what Signxtreme have been up to over the last few months and as they say, actions speak louder than words...  We've been busy haven't we?!!  Come be our friend on Facebook and keep up to date. You might just get some great ideas.  With so many simple solutions for businesses today,... http://signxtreme.com/?process=views/article.php&articleId=17893 http://signxtreme.com/?process=views/article.php&articleId=17893 Well. . . If you can live without caffeine or nicotine; If you can be cheerful, ignoring aches and pains; If you can resist complaining; If you can understand when loved ones are too busy to give you any time; If you can take criticism and blame without resentment; If you can ignore friends’ limited educations and never correct them; If you can treat the rich and poor alike; If you can face the... http://signxtreme.com/?process=views/article.php&articleId=16413 http://signxtreme.com/?process=views/article.php&articleId=16413 After putting out the challenge to do something positive to make a difference in someone's life and choose one easy thing you are going to do to help the planet, we decide to take a look within and see what Signxtreme were going to choose. Here are some of the comical, interesting and thoughtful choices we made… Now Greg was just showing off trying to make the rest of us look bad. He listed too many to mention in... http://signxtreme.com/?process=views/article.php&articleId=16409 http://signxtreme.com/?process=views/article.php&articleId=16409 There is a lot of information on various marketing techniques being given out these days. It’s everywhere you turn. From online methods to grassroots campaigns meant to improve a company’s professional image. However, one aspect often gets passed by unnoticed - Office/Reception Fitouts. This is the first thing customers will see upon entering your establishment and what they often base their initial impressions of your... http://signxtreme.com/?process=views/article.php&articleId=16397 http://signxtreme.com/?process=views/article.php&articleId=16397 Some oldies, but goodies to make you smile... 1. Two cannibals are eating a clown. One says to the other: 'Does this taste funny to you ?' 2. A dyslexic man walks into a bra. 3.'Doc, I can't stop singing 'The Green, Green Grass of Home.' 'That sounds like Tom Jones Syndrome.' 'Is it common ?' 'Well, It's Not... http://signxtreme.com/?process=views/article.php&articleId=14553 http://signxtreme.com/?process=views/article.php&articleId=14553 In light of the recent rains, cyclonic weather and the damage caused to homes and businesses alike, getting everything back on track is at the forefront of everybody’s mind. As many homes were destroyed, so were many commercial buildings and their signage. A company’s business signage is an investment as much as it is an advertisement, so the need for a quick and painless repair should be a high priority. Enter... http://signxtreme.com/?process=views/article.php&articleId=14541 http://signxtreme.com/?process=views/article.php&articleId=14541 With the world in a crazy way, we thought it was as good a time as any to, ‘make the world a better place’ (to quote the late/great Michael Jackson). So here are ten simple suggestions to improve the world around you :) Go on. Take our challenge and implement one personal and one planet friendly step this month and Enjoy! 1. Compliment a Friend or Stranger – When was the last time you told a... http://signxtreme.com/?process=views/article.php&articleId=12728 http://signxtreme.com/?process=views/article.php&articleId=12728 Clever Pub advertising that would attract some clientle this Christmas. http://signxtreme.com/?process=views/article.php&articleId=12040 http://signxtreme.com/?process=views/article.php&articleId=12040 At a national conference of the Australian Hotels Association, the general managers of Cascade Brewery (Tasmania), Tooheys (New South Wales), XXXX (Queensland), CUB (Victoria) and Coopers (South Australia) found themselves sitting at the same table for lunch.  When the waitress asked what they wanted to drink, the GM of Tooheys said without hesitation, "I'll have a Tooheys New." The head of... http://signxtreme.com/?process=views/article.php&articleId=12039 http://signxtreme.com/?process=views/article.php&articleId=12039 How many times have you laughed today? If research is anything to go by, the answer will be, not as much as you should have done. We’re told that people are so overwhelmed by the gloom they read and hear on the TV and newspapers that we’re forgetting to laugh.I say “forgetting” because, as kids, we were masters at laughing. Research, again, suggests that, while adults laugh on average 15 times... http://signxtreme.com/?process=views/article.php&articleId=12037 http://signxtreme.com/?process=views/article.php&articleId=12037 There are many reasons a company would want to change their sign or marketing materials. Perhaps sales are lagging or they feel out of touch with their target market. Maybe it’s just generally felt that a refreshing is in order to keep current. Whatever the rationale, reconsidering the impression you make can go a long way toward the success of your business. Here are the top 7 reasons a company should rethink their... http://signxtreme.com/?process=views/article.php&articleId=11735 http://signxtreme.com/?process=views/article.php&articleId=11735 A London lawyer runs a stop sign and gets pulled over by a Glasgow copper. He thinks that he is smarter than the cop because he is a lawyer from LONDON and is certain that he has a better education then any "Jock" cop. He decides to prove this to himself and have some fun at the Glasgow cops expense!! Glasgow cop says, ' Licence and registration, please.' London Lawyer says, 'What for?' Glasgow cop says, 'Ye didnae come to a... http://signxtreme.com/?process=views/article.php&articleId=11734 http://signxtreme.com/?process=views/article.php&articleId=11734 After many questions and requests regarding Safety Signage at a recent Property Managers Tradeshow, it looks like it's time to refresh you on a few safety signage requirements around your resorts, accommodation blocks, and businesses. There are a few different categories of signs each building requires to make it safe and protected. There are signs required by Law, High Risk and Duty of Care, not to mention Directional/Informative signage... http://signxtreme.com/?process=views/article.php&articleId=11295 http://signxtreme.com/?process=views/article.php&articleId=11295 See this Leading International Guest Speaker.  This tour will Sell-Out for sure, so get in quick!  Men - tell your wives, mothers, sisters and daughters about this one. If you have ever had to deal with a hormonal woman, you'll be glad you did! A woman's hormones effect not only women, but everyone they live or work with.  Not to mention making us women feel bloated, fat, ugly, tired and sometimes... http://signxtreme.com/?process=views/article.php&articleId=11290 http://signxtreme.com/?process=views/article.php&articleId=11290 The end of financial year can be one big headache.  BAS, stocktake, forecasting, planning, building, moving, AAAH!!! Do you need a break? It's not a luxury to have one, it's a necessity!  Your business, family and friends deserve to experience you in best form.  Not your worn out, tired, grumpy, overworked self.  Or does someone you love deserve a chance to unwind, de-stress, relax, take a deep breath and... http://signxtreme.com/?process=views/article.php&articleId=11285 http://signxtreme.com/?process=views/article.php&articleId=11285 Answers given by 2nd grade school children to the following questions: Why did God make mothers? 1. She's the only one who knows where the sticky tape is. 2. Mostly to clean the house. 3. To help us out of there when we were getting born. How did God make mothers? 1. He used dirt, just like for the rest of us. 2. Magic plus super powers and a lot of stirring. 3. God made my Mum just the same like he made me. He just used bigger... http://signxtreme.com/?process=views/article.php&articleId=11284 http://signxtreme.com/?process=views/article.php&articleId=11284 Want your business to stand out? Give your foyer Atmosphere! Did you know you could rent an Aquarium for your office? Well our friends at Aquariums Alive offer affordable Aquarium Rental and Maintenance Packages. A fixed Monthly Fee Does It All!  There are no hidden costs. Renting has fast become the most effective means for a business to manage its assets. Consider the tax advantage - the rental is usually... http://signxtreme.com/?process=views/article.php&articleId=11283 http://signxtreme.com/?process=views/article.php&articleId=11283 Signage doesn’t have to be complicated, but it does have to be effective. Every sign should be an asset to your business not a liability. So there are some important things you need to consider when ordering your next sign. Here are a few tips to get you on your way to signage that works for you.   Command Attention! One of the most important aspects of an effective sign is design. You need to grab attention at a glance.... http://signxtreme.com/?process=views/article.php&articleId=10834 http://signxtreme.com/?process=views/article.php&articleId=10834 Our 'Budding' Designer Our In-House Graphic Design Team is led by this Lovely Lady - Hayley Lewis. As you will see, she has plenty of experience in the industry to call her an expert. Yet I refer to her as 'budding' in a much different way... Yes that's right, our Hayley is pregnant and loving it! For those of you who don't know, Hayley's long time partner is our Head of Production, Brendon O'Dea. And they are having one hell of a year.... http://signxtreme.com/?process=views/article.php&articleId=10833 http://signxtreme.com/?process=views/article.php&articleId=10833 Maintaining a Healthy lifestyle with balanced eating, exercise & state of mind for Life. What do I do? Where do I start!... And that’s most people’s first and only problem... STARTING! What do I do, where do I go, who do I talk to, it almost beats you before you start. So what you do is just start! Just like Forrest Gump, you need to just start walking and your fitness will take on its own momentum. Walking... http://signxtreme.com/?process=views/article.php&articleId=10832 http://signxtreme.com/?process=views/article.php&articleId=10832 Is Radio an Option? In the marketing world, radio has earned the reputation of being the odd step-cousin. You know the one. No one knows quite what to do with him. Much of that reputation comes from radio being tough to track. On one hand, radio does work. Businesses do notice an increase in sales when they add radio to the mix. However, radio doesn't test well. In surveys and other tracking methods, radio tends to be the one with the... http://signxtreme.com/?process=views/article.php&articleId=10831 http://signxtreme.com/?process=views/article.php&articleId=10831 If your resort or business is busy planning to expand, you have an exciting yet challenging task ahead to say the least. Careful consideration needs to be taken in every detail. You hire the best architects and builders, so make sure you employ the skills of the best designers and signwriters. The right signwriter can save you time, money and a lot of heartache. Good signwriters will work closely with developers and builders to bring your... http://signxtreme.com/?process=views/article.php&articleId=10468 http://signxtreme.com/?process=views/article.php&articleId=10468 For any of you who have been to Las Vegas, you know the meaning of Signwriting! This place has taken neon, lights, billboards and all kinds of signage to the Extreme. Okay, so this may be a little overkill, but what we can take from their example is the vast array of signage solutions on offer today. Many times companies are limited not only by budget but by imagination. We see what our neighboring businesses have to offer and think that... http://signxtreme.com/?process=views/article.php&articleId=10431 http://signxtreme.com/?process=views/article.php&articleId=10431 In quantum mechanics it is said that if you change 1% in the mass of a neutron or proton, you change matter. So it is reasonable to think if we all change at least 1% of our consumer habits, we can help make changes in our world. What if each of us did more than that every day? Okay, so we’ve all changed our light globes over to energy saving versions and we take our cloth shopping bags with us each shopping trip, but... http://signxtreme.com/?process=views/article.php&articleId=10430 http://signxtreme.com/?process=views/article.php&articleId=10430 In quantum mechanics it is said that if you change 1% in the mass of a neutron or proton, you change matter. So it is reasonable to think if we all change at least 1% of our consumer habits, we can help make changes in our world. What if each of us did more than that every day? Okay, so we’ve all changed our light globes over to energy saving versions and we take our cloth shopping bags with us each shopping trip, but... http://signxtreme.com/?process=views/article.php&articleId=9884 http://signxtreme.com/?process=views/article.php&articleId=9884 Myth 1- “I have enough life insurance in my Super Fund” I find this highly unlikely. Remember the minimum level of insurance inside your Super Fund has been set with all members in mind, and it is therefore unlikely to be the level of cover you need to cover debt, lifestyle needs etc. Remember to contact your Super Fund to find out how much cover you have….you may be unpleasantly surprised! Myth 2-... http://signxtreme.com/?process=views/article.php&articleId=9857 http://signxtreme.com/?process=views/article.php&articleId=9857 With a fresh New Year ready to roll, it’s a great time to get organised. As you know the months quickly slip by. The next thing it will be March and Easter is here. So this month I thought I’d remind you of a few things to prepare to make 2010 a year without panic and last minute orders. As I’ve mentioned before, Branding is paramount to the success of any business. Resorts are no exception. If you want people... http://signxtreme.com/?process=views/article.php&articleId=9488 http://signxtreme.com/?process=views/article.php&articleId=9488 Two Mexicans are stuck in the desert, wandering aimlessly and starving. They are about to just lie down and wait for death, when all of a sudden Luis says....... "Hey Pepe, do you smell what I smell. Ees bacon, I theenk." "Si, Luis, eet sure smells like bacon. " With renewed hope they struggle up the next sand dune, and there, in the distance, is a tree loaded with bacon. There's raw bacon, there's... http://signxtreme.com/?process=views/article.php&articleId=9421 http://signxtreme.com/?process=views/article.php&articleId=9421 When you think of lightboxes, you generally think of over sized metal boxes on a tall pole. Lightboxes used to be cumbersome chunky ways of displaying your business in lights. Today they come in a huge range of styles, shapes colours and widths. They are versatile in application from large pylons at Shopping Centres and Hotels, to super slim-line picture frames that can be moved around your office or store for advertising. These display... http://signxtreme.com/?process=views/article.php&articleId=9098 http://signxtreme.com/?process=views/article.php&articleId=9098 http://signxtreme.com/?process=views/article.php&articleId=9097 http://signxtreme.com/?process=views/article.php&articleId=9097 This clever email was sent to me a while back. Look at each picture, try to determine what it represents, and then look at the answer below the picture. Light Beer Card Shark Assaulted Peanut Egg Plant Knight Mare Tap Dancers Pool Table iPod http://signxtreme.com/?process=views/article.php&articleId=9047 http://signxtreme.com/?process=views/article.php&articleId=9047 A lot of small businesses focus on their strengths and in some cases just keeping their heads above water in the current economic climate and they can tend to underestimate both the benefits of good WH&S and Employee Relations policies, procedures and practices and the significant downsides of not having these systems and policies in place. Apart from the logical outcomes of keeping workplace injuries and Workcover claims and... http://signxtreme.com/?process=views/article.php&articleId=8822 http://signxtreme.com/?process=views/article.php&articleId=8822 With a fresh New Year ready to roll, it’s a great time to get organised. As you know the months quickly slip by. The next thing it will be March and Easter is here. So this month I thought I’d remind you of a few things to prepare to make 2010 a year without panic and last minute orders. As I’ve mentioned before, Branding is paramount to the success of any business. Resorts are no exception. If you want people... http://signxtreme.com/?process=views/article.php&articleId=8819 http://signxtreme.com/?process=views/article.php&articleId=8819 http://signxtreme.com/?process=views/article.php&articleId=8802 http://signxtreme.com/?process=views/article.php&articleId=8802 http://signxtreme.com/?process=views/article.php&articleId=8319 http://signxtreme.com/?process=views/article.php&articleId=8319 You see a gorgeous girl at a party. You go up to her and say, "I'm fantastic in bed." That's Direct Marketing. You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says, "He's fantastic in bed." That's Advertising. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day you call and say,... http://signxtreme.com/?process=views/article.php&articleId=8318 http://signxtreme.com/?process=views/article.php&articleId=8318 We subconsciously use Signs every single day. They influence How we drive to work; Where we eat our lunch; What we buy for dinner; Why we choose which brands: When a product will be available; and they even go as far as showing us just Who we want to be. It’s a complicated world that speaks to us without your even noticing. And that’s fine. That’s the way we design them. It’s our job to influence... http://signxtreme.com/?process=views/article.php&articleId=8039 http://signxtreme.com/?process=views/article.php&articleId=8039 When I was a young minister, a funeral director asked me to hold a grave side service for a homeless man with no family or friends. The funeral was to be at a cemetery way out in the country. This was a new cemetery and this man was the first to be laid to rest there. I was not familiar with the area and became lost. Being a typical man, of course, I did not ask for directions. I finally found the cemetery about an hour late. The back hoe... http://signxtreme.com/?process=views/article.php&articleId=7707 http://signxtreme.com/?process=views/article.php&articleId=7707 I am where I am today because of my past choices and actions. Life is a series of choices and actions that have lead you to where you are today. Every day is the beginning of a new opportunity. Your life is being built day by day. Every day, in different situations you are making choices. Each choice you make leads to the result you get. For every day that you do not take the action you planned, that day is lost. Think about some of... http://signxtreme.com/?process=views/article.php&articleId=3493 http://signxtreme.com/?process=views/article.php&articleId=3493 Changing your career path at any time in your life can be quite daunting – and when you are “getting on” like I am – it’s quite scary. 3 years ago I became a Civil Celebrant and I gave a lot of thought to how I was going to promote and advertise myself. I knew I needed to stand out, as there is a lot of competition in this industry. The best money I ever spent was with signxtreme. To start... http://signxtreme.com/?process=views/article.php&articleId=3492 http://signxtreme.com/?process=views/article.php&articleId=3492 Most business people look at the monetary cost of transfer’s vs. the cost of parking and fuel to the airport. The true value of airport transfers lies in the ability to give you more time and help you relax before important meetings and flights. Have you ever remembered last minute things to do, just as you are leaving your office for a trip? This can be very frustrating for you and makes it very hard and dangerous to organise while... http://signxtreme.com/?process=views/article.php&articleId=3491 http://signxtreme.com/?process=views/article.php&articleId=3491 Despite all the rain we've experienced over the past month we are still under water restrictions. As prevention is better then cure, we really should just stay on water restrictions for the benefit of our future generations. It would be very short sighted of us to just turn the taps back on then wait for us to be in desperate need again to turn them off! So the Queensland Water Commission has put new regulations in place. Make sure your...